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Size Guide

Thejuniperrow Fit Reference

Size Guide

This Size Guide is designed to help wholesale buyers, boutiques, and retail teams understand the general sizing framework used across Thejuniperrow womenswear.

Because fit can vary by silhouette, fabric stretch, construction, neckline, and garment style, buyers should review individual product information where specific measurements are provided.

The charts below are intended as general buying references for our main product categories and can also help retailers build more balanced size assortments.

Thejuniperrow size guide
01 Formal & Evening Gowns 02 Midi & Day Dresses 03 Knit Dresses 04 Cardigans & Sets
How to Measure

Use Body Measurements as Your Starting Point

For the most useful comparison, measurements should be taken over light clothing or close-fitting garments using a flexible measuring tape.

Keep the tape level and comfortably close to the body without pulling it too tightly.

Bust

Measure around the fullest part of the bust while keeping the tape level across the back.

Waist

Measure around the natural waistline, usually the narrowest part of the torso.

Hips

Measure around the fullest part of the hips and seat while standing naturally.

Length

Garment length may be measured from the shoulder, neckline, or upper garment point depending on the style.

Thejuniperrow formal dresses Thejuniperrow womenswear sizing Thejuniperrow dress collection

Formal & Evening Gowns

Recommended for fitted maxi dresses, satin gowns, mermaid silhouettes, wedding guest gowns, formal dresses, and structured occasionwear. These styles generally have a closer fit through the bust, waist, and hips.

Size Bust Waist Hips Approx. Length
XS / US 2 32.5 in / 83 cm 24.5 in / 62 cm 35 in / 89 cm 55 in / 140 cm
S / US 4 34 in / 86 cm 26 in / 66 cm 36.5 in / 93 cm 55.5 in / 141 cm
M / US 6 35.5 in / 90 cm 27.5 in / 70 cm 38 in / 97 cm 56 in / 142 cm
L / US 8 37 in / 94 cm 29 in / 74 cm 39.5 in / 100 cm 56.5 in / 144 cm
XL / US 10 39 in / 99 cm 31 in / 79 cm 41.5 in / 105 cm 57 in / 145 cm
XXL / US 12 41 in / 104 cm 33 in / 84 cm 43.5 in / 110 cm 57.5 in / 146 cm

For highly fitted mermaid, corset, or non-stretch styles, buyers should pay particular attention to bust, waist, and hip measurements.

Midi & Day Dresses

Suitable as a general reference for tea dresses, printed midi dresses, day dresses, cocktail styles, and other non-floor-length silhouettes.

Size Bust Waist Hips Approx. Length
XS / US 2 32.5 in / 83 cm 24.5 in / 62 cm 35 in / 89 cm 42 in / 107 cm
S / US 4 34 in / 86 cm 26 in / 66 cm 36.5 in / 93 cm 42.5 in / 108 cm
M / US 6 35.5 in / 90 cm 27.5 in / 70 cm 38 in / 97 cm 43 in / 109 cm
L / US 8 37 in / 94 cm 29 in / 74 cm 39.5 in / 100 cm 43.5 in / 110 cm
XL / US 10 39 in / 99 cm 31 in / 79 cm 41.5 in / 105 cm 44 in / 112 cm
XXL / US 12 41 in / 104 cm 33 in / 84 cm 43.5 in / 110 cm 44.5 in / 113 cm

Midi and day-dress lengths can vary significantly by design. Use individual garment details when available.

Knit Dresses

Knit styles often provide more flexibility because of fabric stretch. These measurements are suitable as a general reference for fitted and softly structured knit dresses.

Size Bust Waist Hips Approx. Length
XS / US 2 32 in / 81 cm 24 in / 61 cm 34.5 in / 88 cm 50 in / 127 cm
S / US 4 33.5 in / 85 cm 25.5 in / 65 cm 36 in / 91 cm 50.5 in / 128 cm
M / US 6 35 in / 89 cm 27 in / 69 cm 37.5 in / 95 cm 51 in / 130 cm
L / US 8 36.5 in / 93 cm 28.5 in / 72 cm 39 in / 99 cm 51.5 in / 131 cm
XL / US 10 38.5 in / 98 cm 30.5 in / 77 cm 41 in / 104 cm 52 in / 132 cm
XXL / US 12 40.5 in / 103 cm 32.5 in / 83 cm 43 in / 109 cm 52.5 in / 133 cm

Stretch level varies by knit construction. Buyers should consult individual product information for styles described as highly fitted or structured.

Cardigans & Sets

For knit cardigans, lightweight layering pieces, and cardigan-based sets, shoulder and sleeve measurements are generally more useful than hip measurements.

Size Bust Shoulder Sleeve Approx. Length
XS / US 2 34 in / 86 cm 13.5 in / 34 cm 22 in / 56 cm 19 in / 48 cm
S / US 4 35.5 in / 90 cm 14 in / 36 cm 22.5 in / 57 cm 19.5 in / 50 cm
M / US 6 37 in / 94 cm 14.5 in / 37 cm 23 in / 58 cm 20 in / 51 cm
L / US 8 38.5 in / 98 cm 15 in / 38 cm 23.5 in / 60 cm 20.5 in / 52 cm
XL / US 10 40.5 in / 103 cm 15.5 in / 39 cm 24 in / 61 cm 21 in / 53 cm
XXL / US 12 42.5 in / 108 cm 16 in / 41 cm 24.5 in / 62 cm 21.5 in / 55 cm

For two-piece sets that include a dress, also review the dress measurements provided on the applicable product page.

Thejuniperrow wholesale dresses Thejuniperrow fit guide

Fit Considerations by Product Type

Mermaid & Bodycon Styles

These silhouettes fit more closely through the waist and hips. If a customer falls between sizes, the larger size may provide a more comfortable fit depending on fabric stretch.

Strapless & Corset Styles

Bust and waist measurements are especially important. Structured bodices may provide less flexibility than stretch knit or softer dresses.

Flowing Maxi Dresses

Waist and bust often determine the primary fit, while fuller skirts generally allow more flexibility through the hips.

Knit Dresses

Knit fabrics may stretch and recover differently depending on construction. A fitted appearance does not always mean the garment has the same ease as a woven dress.

Off-Shoulder & Halter Dresses

Neckline construction and shoulder positioning can affect fit even when bust and waist measurements are similar.

Retail Buying

Wholesale buyers should consider their customer base and historical size demand when determining the quantity of each size for a commercial order.

For Wholesale Buyers

Need Help Building a Size Run?

If you are preparing an opening order, restock, or larger wholesale purchase and need clarification regarding sizing for a specific product, contact our team before placing the order.

Please include the product name or reference, expected quantity, target market, and any specific sizing questions.

Email: sales@thejuniperrow.com